KANSAS CITY, Mo. The National Association of Intercollegiate Athletes (NAIA) and PrestoSports announced the expansion of their strategic partnership to enhance the member and fan experience. The NAIA is committed to providing members the tools and opportunities to support their institutional strategic priorities. Return on Athletics (ROA) is the NAIA’s proprietary approach to the management of collegiate athletics and they strive to maximize the impact athletics has on enrollment, student success, and financial viability.
With this focus on growing membership and improving visibility for its members, the NAIA made the strategic decision to implement an all-in-one sports technology platform to its schools, conferences, and student-athletes.
For the last five years, PrestoSports’ Stretch Internet platform has been the official streaming solution for the NAIA and many of its member schools. The integration of the Stretch Internet streaming services with the PrestoSports website and camps solutions provides the unified platform the NAIA requires for its engagement needs. This expanded partnership with PrestoSports will provide the NAIA and its members with an updated association website, improved efficiencies for sharing information with members, and numerous benefits to NAIA members, including special pricing and incentives.
As evidenced in its mission, the NAIA has led the way for student-athlete recruitment as well as member engagement. “PrestoSports is quickly becoming a leader in the digital collegiate athletics space, so this is an exciting announcement for the NAIA,” said Paige Salveter, NAIA Vice President of Marketing. “PrestoSports has demonstrated its commitment to long-term success and offers its clients and partners a cutting edge experience from the technology side that we feel will rival its competitors. They are a great fit for the NAIA and the perfect partner to help elevate the way we promote our brand.”
An all-in-one sports technology platform will also provide tremendous benefits for those working within the platform every day. The PrestoSports platform will simplify processes like the updating of player of the week and award postings that can often require significant staff time. The ease of adding content and control of sponsorships on their website empowers NAIA to focus on their ROA mission, rather than manual data entry.
“We are very excited to expand our relationship with the NAIA and its member institutions. The passion and connection that NAIA members have with their fans is incredible, and we are honored to work with them.” stated Keith Womack, President of PrestoSports. He continued “PrestoSports is moving forward on our vision of providing all-in-one, engaging solutions matched with our amazing team of industry experts to schools with passionate fans, like the NAIA.”
The National Association of Intercollegiate Athletics (NAIA), headquartered in Kansas City, Mo., is a governing body of small athletics programs that are dedicated to character-driven intercollegiate athletics. Since 1937, the NAIA has administered programs dedicated to championships in balance with the overall college educational experience. Each year more than 65,000 NAIA student-athletes have the opportunity to play college sports, earn over $600 million in scholarships, and compete for a chance to participate in 26+ national championships. www.naia.org | @NAIA
PrestoSports is a software-as-a-service company providing technology to colleges and conference offices. Backed by Battery Ventures, PrestoSports delivers solutions for building athletic brands, igniting fans, and funding sports programs. Battery Ventures formed its sports division in 2017 which included the acquisitions of PrestoSports, Stretch Internet, and Black Diamond (SIDHelp). PrestoSports is committed to delivering customers a more expansive suite of software solutions to help them nurture and grow their tight-knit communities of members, fans, athletes, and coaches.