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Marketing Examples
Online Presence

E-Mail Blasts

Customizable email blast to registered Terps fans interested in receiving information from our corporate partners. Database includes Terps fans who are registered with our e-newsletter and who have made online purchases at the Maryland Team Store.

E-mail blasts may be used to highlight:

  • Information on new products/services
  • Promotions and contests
  • Customized offers including coupons or discounts

These blasts can link directly to your website or designated splash page. You will also have the ability to track how many fans viewed and opened the e-mail blast.

Season Ticket Mailings (Inserts/Ticket Back Opportunities)

Ticket backs and inserts are an effective way to put your message right in the hands of Maryland's season ticket holders. Branding can include company logo, advertisements, promotions, and coupons. This branding will provide guaranteed, measureable ways to drive traffic to your location. Opportunities in Football and Men's and Women's Basketball.

Student Tickets

The current student ticketing process requires students to register for individual game tickets online and then print them out if they are selected in the ticketing lottery. You can place advertisements directly on the students ticket print-outs, or on the ticketing website.

  • Minimum of six (6) football games and sixteen (16) basketball games per season.

 
Gameday Programs

Print advertising is available within Terps gameday programs. A unique program is developed and sold at each home football game as well as four different editions covering the men's basketball season. Gameday programs are also placed in the Comcast Center Suites during each men's basketball game.

Advertising options include:

  • Full-page
  • Half-page
  • Four-color
  • Black and white

The Diamondback

Print advertisements and inserts are available for inclusion in University of Maryland's daily student newspaper, The Diamondback.



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