Stephen Czarda joined UNC Greensboro’s athletics department in the role of Director of Strategic Communications in the summer of 2018. In his role, Czarda oversees communications efforts – including running the website and spearheading social media strategies – for the department. Additionally, he is the media contact for men’s basketball, men’s soccer and men’s and women’s golf.
Czarda joined UNCG after nearly six years in the digital media department for the Washington Redskins where he started as an intern before rising through the ranks to become Managing Editor. Czarda lead a staff of four full-time content producers in media distributed on website and the team’s official social media accounts. He also strategized the creation and placement of all digital content (articles, videos and photos) on Redskins.com. During his time with the organization, his articles received more than 45 million views. He also assisted in improving user experience of team’s mobile app which totaled more than 40 million screen views in 2017 and had a hand in the team’s social media growth, increasing Twitter following from 120,000 to more than 1 million.
Before joining the Redskins, Czarda held internships with D.C. United, Potomac Nationals, Monumental Sports, George Mason University Athletics and Greensboro College Athletics.
Czarda received his B.S. in Sport Management from George Mason University and his M.S. in Sport and Recreation Studies from George Mason University, where he wrote his thesis: Motivators for Social Media Engagement with Official NFL Team Twitter Accounts.